
APRIL 2026 | VOL. 59
In the new financial year…
Don’t make the same old mistakes!
2-minute read
A new financial year often begins with good intentions.
You review your portfolio, look for new opportunities and promise yourself that this year, you will plan better.
Yet, year after year, the same mistakes quietly creep in - chasing last year’s winners, ignoring risk and reacting emotionally when markets fluctuate.
In the current environment, where valuations are shifting quickly and global events are affecting markets overnight, thoughtful financial planning matters more than ever.
Here are some common mistakes investors should consciously avoid.
1. The Return-Chasing Trap
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Many investors mistake financial planning for investing in the product that delivered the highest returns last year.
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Financial planning should never focus on chasing performance.
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Aligning investments with your goals, time horizon and risk tolerance is the key.
2. The Asset Allocation Blind Spot
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Asset allocation is one of the most powerful drivers of long-term portfolio outcomes- yet it is often ignored.
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When markets fall, investors rarely regret missing the best-performing asset. They regret having too much exposure to one asset class.
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True diversification means holding assets that behave differently across market cycles.
3. Investing Without a Timeline
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Investing without a time horizon often turns into speculation.
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Different goals demand different strategies:
Short-term goals require stability and liquidity.
Long-term goals can tolerate market volatility.
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When timelines are unclear, investors panic during corrections or become impatient when markets move slowly.
4. The Risk Tolerance Illusion
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Many investors believe they can handle risk, but the real test comes during market declines.
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A portfolio that feels comfortable during a bull market may become difficult to hold when markets fall by 20-30%.
Instead of asking, “How much return do I want?”, a better question is:
5. When Behaviour Becomes the Biggest Risk
Financial planning is not just about numbers. It is also about behaviour.
Herd Mentality
Even well-designed portfolios can be disrupted by common biases:
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Recency Bias: Expecting recent performance to continue
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Herd Behaviour: Investing in an asset because everyone else is
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Overconfidence: Becoming aggressive after strong returns
In investing, discipline often matters more than intelligence.
6. The ‘Set It and Forget It’ Mistake
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Financial planning is not a one-time exercise.
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Circumstances change. Income evolves. Markets move.
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Without periodic reviews, portfolios can slowly drift away from intended goals and risk profiles.
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Rebalancing helps in keeping the portfolio aligned with the intended plan under the changing dynamics.
7. The Liquidity Gap
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Many portfolios look efficient on paper but lack easily accessible funds.
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Unexpected events - medical emergencies, job changes or business disruptions - can force investors to withdraw from long-term investments.
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Liquidity should not be seen as idle money. It is financial protection.
Investments in securities market are subject to market risks, read all the related documents carefully before investing.
ICICI Bank Limited is an AMFI Registered Mutual Fund Distributor. Mutual Fund investments are subject to market risk. Read all scheme related documents carefully. T&C Apply.





